What is the payoff for having a powerful personal brand?
*When you are distinctive, you will cut through the clutter
*Potential clients will notice you
*They will remember you
*And when you get it right, the right people will be drawn, like a magnet, to work with you!
Your personal brand will also:
*Show your true self
*Connects you with your target audience
*Sets you apart from your competition
*Gives you a consistent brand message across all platforms
*Represents your message and values